![]() ![]() “I do hope that a dedicated service or company is started that will replace what people used to get from porn on Tumblr,” Mullenweg said. That said, Mullenweg said that he hoped to make Tumblr’s policy more similar to that of Wordpress, where sexually explicit content is also banned but nudity in art is permitted. Matt Mullenweg, Automattic CEO, said in late September that totally overhauling the ban wasn’t feasible – largely because internet infrastructure services frown upon explicit adult content. “Visual depictions of sexually explicit acts remain off-limits on Tumblr,” the guidelines state. In a nutshell, the relaxed policy is similar to Facebook’s and Instagram’s stance on nudity. Users can now post content containing nudity, mature subject matter, or sexual themes. However – sadly, this doesn’t include porn. In a new set of community guidelines, Tumblr will now allow the naked body on the platform. “So, even if your creations contain nudity, mature subject matter, or sexual themes, you can now share them on Tumblr using the appropriate Community Label.” In a company announcement posted on Tuesday, Tumblr staff wrote: “We now welcome a broader range of expression, creativity, and art on Tumblr, including content depicting the human form (yes, that includes the naked human form).” Now, as of October 31, it’s finally formally changed its rules to allow nudity on the platform once more. Then a staff member reblogged the community labels announcement, writing “OK, didn’t everyone want ‘females presenting nipples’ back on Tumblr? Here you are. You can choose a title (something simple and concise like Day 1 Reflection will do), add text or images in the body, and. The platform first announced a new “community labels” feature back in September which allowed users to tag their own posts that feature depictions of drug and alcohol addiction, violence and sexual content. ![]() Now, it appears as though Tumblr is hoping to turn back the clock. It was a decision which adversely harmed adult content creators too, whose content was excessively suppressed. In 2019, the site was sold to WordPress owner Automattic for less than $3 million – a seismic drop compared to the $1.1 billion Yahoo paid for it in 2013. ![]() The site’s popularity quickly tanked: in the three months following the platform lost 30 per cent of its monthly page views. “There are no shortage of sites on the internet that feature adult content,” CEO Jeff D’Onofrio said at the time. “I am personally extremely libertarian in terms of what consenting adults should be able to share, and I agree with ‘go nuts, show nuts’ in principle,” he wrote, “but the casually porn-friendly era of the early internet is currently impossible.Tumblr’s death knell sounded back in 2018, when the site infamously banned adult content. In a Tuesday post on Tumblr, Automattic CEO Matt Mullenweg described several business and technical hurdles to having porn on the platform, like processing payments and keeping Tumblr in the App Store. Less than a year after the porn ban, Tumblr was sold to Automattic, the company best known for the blogging platform WordPress. Tumblr had been a haven for nudity and porn (for better and worse), so naturally, users were pissed. The initial wording of the ban described rejecting “female-presenting nipples,” language that was, of course, roasted by Tumblr’s users. The 2018 porn ban came as Tumblr, owned by Verizon at the time, was struggling to avoid being removed from Apple’s App Store over child sexual abuse images. “I miss Tumblr (and I don't like Elon), so my hope is that maybe there won't be such a big difference in the size of their user bases in the future.” Once you close the community label pop-up, youll see the different label options just below the tag area so that you can easily make any adjustments. Optional: Tap any additional labels that apply. “I started focusing more on Twitter a little before the porn ban happened, just because there were more people on Twitter,” she told BuzzFeed News. Tap the people silhouette icon to bring up the community label categories. However, creators like Kate who use social media to drive an audience to their paid content on OnlyFans or other sites aren’t sure they’ll make the move away from Twitter.
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